Professor Vojtěch Cepl became a recognised legal, moral and professional authority for independent reviews of the disputes that may arise in the provision of everyday banking services. Since 2004, when he became the first-ever ombudsman appointed by a private bank in the Czech Republic, Professor Vojtěch Cepl has helped Komerční banka's clients to resolve a number of contentious issues, for the tackling of which the standard directives and tables do no suffice and that call for expertise, sense of justice, and deep-rooted legal and ethical awareness.